Posts in Brand Design
My favorite trick for creating a stunning color palette for your brand

Choosing a color palette is one of my favorite parts of the branding process. It has a huge impact on the brand style as well as the overall look and feel of the brand.

Sticking to your color palette is also one of the easiest ways to ensure your marketing materials and social media posts stay on brand so that you can build brand recognition!

However, it’s easy to get overwhelmed by all the choices though when it comes to choosing the colors for your brand. Where do you even start??

Luckily, I’ve got a solution for you! (And it’s so easy!)

I’m sharing my favorite trick for creating a stunning color palette for your brand!

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Brand design terminology you need to know: A comprehensive guide

Whether you’re getting a logo designed, or working on a complete brand overhaul, working with a graphic designer is a lot easier when you understand the terminology they’re using!

Although I do my best not to use industry jargon, I still sometimes forget that some terms are not common knowledge. To help with this, I’ve put together a comprehensive list of words that are commonly used in the brand design world.

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5 questions you need to answer before designing your brand

Designing a visual brand for your business is fun and satisfying!

But before you dive into fonts and colors, there’s a few questions that you need to answer to ensure that your brand is not only stylish, but strategic too! To get you started, I’m sharing 5 of the most important questions you need to answer before you start designing your visual brand. This will help guide the design direction so that you can make decisions that will support your business goals!

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